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Monday, January 25, 2010

Small Business Logo Design In a Nutshell



It is not true that a small business logo design does not carry the weight that the logo of a big famous company does. In fact a small business logo design holds the same measure of importance as any other type of company’s logo design. Moreover, it is compulsory for owners as well as professional logo designers to understand that a small business logo design has the same kind of role to play as a large business logo does.

Following are the main elements of a small business logo design described in a nutshell. It is an earnest effort to create awareness among young entrepreneurs and those who design logo for a living.

  • When you take your start to small business logo design, you should be aware of the intrinsic qualities of that business. You cannot design logo for a company which you do not know everything about.

  • Know the heart of the business and the true nature of the product or service that you design logo for. It becomes even more important in case of a small business logo design.

  • Do not put too small a price on creativity and artfulness of a small business logo design. Be crafty and imaginative whenever you design logo for a client.

  • Give special importance to design properties of the small business logo design. You should design logo with all technical details in mind including graphics, scalability, positioning of pieces, text and graphic alignment etcetera.

  • Be very specific with colours whilst you design logo. Keep noted that it is the proper and clever use of colours that determines the level of attraction in a small business logo design.


This article has been written by a senior design consultant at Logo Design Consultant, a custom logo design company also providing the services of web design and hosting, corporate brochure, website banner design and custom stationary.

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